What is taimeshi, Ehime’s vaunted specialty gourmet dish? There are actually two types!
Nowadays, taimeshi is definitely a staple dish of Ehime. But there are actually two types of taimeshi!
A dish called “Uwajima taimeshi” (pickled) is a way of eating taimeshi that originated in the Nanyo area, including Uwajima City. Raw slices of sea bream are pickled in a sauce made with soy sauce, mirin, sesame, and dashi stock, and placed on cooked rice topped with egg yolk.
Meanwhile, a dish known as “taimeshi” (cooked with rice) is well-loved in places such as Matsuyama City and Imabari City; this involves a whole sea bream cooked and eaten with rice in an earthenware or iron pot.
Both dishes are beloved for their delicious taste—compare them to find which you prefer!
A third taimeshi!? Yofu yaki taimeshi (western-style grilled taimeshi) is born
In 2025, in the Toyo region located in the eastern part of Ehime Prefecture, which has a well-rooted culture of western cuisine, created the new Toyo yofu yaki taimeshi!
Taimeshi, which originally had two types—cooked with rice and pickled—has gained a new “yaki” (grilled) variety.
As the word “yofu,” meaning “western-style,” suggests, Toyo yofu yaki taimeshi is characterized by a sophisticated, western-style flavor. You can savor this taimeshi full of individual character in different eateries along with the two original varieties.
Download a map of Toyo yofu yaki taimeshi stores